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美轮美奂养生技校 (the School of Beauty and Long Life )

"美轮美奂养生技校 (the School of Beauty and Long Life ),” by Noah Sheldon, is an October 2021 VC Official Selection.

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美轮美奂养生技校 (the School of Beauty and Long Life )

"美轮美奂养生技校 (the School of Beauty and Long Life )"
October 2021 VC Official Selection

Noah Sheldon


Logline: At a school in Shanghai, thousands of students are enrolling to follow their dreams of becoming hairdressers and beauticians. With classes on facials, hair perming, and eyebrow grooming, the curriculum offered seems like standard beauty school fare. But the sight of students dressed in military uniforms, practicing drills in the courtyard reveals that the school is far from a typical institute of beauty. The enigmatic founder and CEO of the school sits down to explain the founding pillars of his brand and his unorthodox approach to education.

Publisher: Independent

Genre: Health, China

Location Screened: New York


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