What does an impact campaign entail? Does every film demand an impact campaign? How and when does one begin to think about an impact strategy? As documentary filmmakers, we often aspire to create an impact through the stories we tell. This can be challenging due to lack of resources, foresight or understanding of how to effectively harness the power of our stories. In conversation with Miriam and Triparna, we will delve into their film’s impact journey, followed by a Q&A.

Miriam Chandy Menacherry is the Founder Director of Filament Pictures, dedicated to creating a brand of social documentaries that have won acclaim in India and internationally.
Her award-winning films are about everyday heroes, From the Shadows (2022), The Leopard’s Tribe (2022), Lyari Notes (2015), The Rat Race (2011), Robot Jockey (2007), Stuntmen of Bollywood (2005) and a 7 part series Back to the Floor (Indian CEOs) on BBC World. Her most recent feature documentary From the Shadows won the Industry Choice Award at EIDF Korea, had a special Women’s Day screening in the run up to South by south West (USA) and is one of 10 global films that won the Chicken & Egg Pictures Hatched 2023 grant (USA) for Impact screenings.

Triparna Banerjee is a scriptwriter and independent filmmaker, committed to bringing stories from fringes to the fore that appeal across borders. She made her mark as an Associate Producer for the critically acclaimed feature film 'FROZEN' (2009), which premiered at the prestigious Toronto International Film Festival and garnered international recognition and 2 National Awards in India. Her most recent work as a Writer and Impact producer, the documentary feature ‘From the Shadows’, has been awarded the reputed Hatched grant by Chicken & Egg Pictures, USA. As a scriptwriter, Triparna is currently working on a web series and two feature films, while also developing her debut feature film as a director.